Our vision and values

What is the Vision?

The Lake District National Park will be an inspirational example of sustainable development in action.

What will it look like?

A place where its prosperous economy, world class visitor experiences and vibrant communities all come together to sustain the spectacular landscape, its wildlife and cultural heritage.

You can read the full version here: A Vision for the Lake District National Park in 2030 (Word document)

Who is going to make it happen?

Local people, visitors, and the many organisations working in the National Park, or have a contribution to make to it, must be united in achieving this.

The Lake District National Park Partnership developed and agreed the Vision - and it is a key force for action.

Our values

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We think creatively, encouraging innovation, adapting to change and being willing to take risks.

Forward thinkingForward thinking  

We plan for the future, recognising that our future sustainability is in our own hands.

Leaders Leaders

We lead the way, delivering the vision and inspiring people and the landscape to flourish.


We nurture the Lake District, our teams and where we work, respectfully managing the Lake District National Park on behalf of those who live, work or visit here.


We are proud of the Lake District and what we do at the Lake District National Park Authority, which drives us to be our best.

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We cooperate and work together, creating a sense of belonging where trust thrives.